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Twelve Tips to Enhance Your Executive Messages

#11 The Right Package

The new media have dramatically expanded the choice of communication options that are available to people in both their professional and personal lives. Overall, this is a very positive development, but it also has drawbacks. Far too often, executives, and others, opt for the medium that is easiest, most convenient or least challenging, rather than the one that is most effective. Shooting off a quick email when a personal contact is more appropriate is a perfect example. Your message will hit home harder and be more positively received if it comes in the right package. Whether it is a complex multimedia presentation or a simple handwritten note, always make sure your message is well-crafted, professionally produced and commensurate with your executive standing.

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